Name On Logo: Suyay

Apple cider

Suyay means hope in the Quechua language originally from Southamerica. Our brand name is Suyay Cider.

Cider is an anfiltered fruit juice, traditionally made with a distinct sweet-tart taste. "Hard cider" is used for the fermented beverage.

We produce hard cider made with apples and in the future, we'd like to produce with other types of fruits such as pears and grapes. Our product is new in a undeveloped market so we need exciting and colourful logos and images that stand outs in showcases. We'll use the logo in socialmedia, bottles, web and merchandising. The product is sweet, rich and elegant also fun and exciting but mostly cool and sexy. The logo is meant to be used in small and large bottles.

We will sell in Chile - Southamerica but in the future we will also export to other markets. Thus the logo should represent a brand from the patagonia but must appeal to cider drinkers all around.

Industry: Manufacturing & Wholesale

1. Made in the Patagonia

2. Made with natural healthy products

3. Great taste and refreshing

Young people in the 20-40 age range. Mostly woman that are elegant, sexy, outgoing and fun. Enjoy having fun with friends and drinking cider, champagne and some of them craft beer. They like gourmet stuff and are social, fresh and have exciting livestyles.
They live in cities and like to travel, are educated and have some money. They like to try new things and are always connected with friends using today's technology.

We'd like the logo to incorporate fruit, trees and nature since is a natural product made with fresh fruit. In terms of style, we'd like to be cool but also elegant. We don´t have a font or color of preference. You have complete flexibility to create using any font.
We encourage you to seek the word "Quechua" in google to see the culture and reflect those findings in the designs.

(Web)  (Print Media)  (Billboards & Signs)