Name On Logo: CrossFit Pell City
Our Slogan
No Slogan
What we do
We are a CrossFit gym in Alabama. We provide professional coaching and training to athletes.
CrossFit Pell City, CrossFit PC, and CFPC are the 3 ways our business will be communicated among clientele.
The 4 letters "CFPC" will be used often, with the two letters "PC" ideally being stand out and used as the main portion of the logo.
Our location is right next to the lake and we'd like to subtly communicate water/lake into the design.
Industry: Service Industries
Things to communicate through the design
1. Strength/Fitness
2. Lake/Water
3. Rustic/Country
The target audience
Most common demographic is 25-40 year old male/female. We would like to communicate to our preferred target audience that we are a professional organization.
We like these fonts, colors and style
Our colors are Red, Black, White, and Grey. We use these colors interchangeably in all of our promotional materials and would like to stay with them.
Minimalist/flat designs are great. We like when the letters flow together and are all apart of the logo.
We are a gym, so being able to immediately recognize strength is helpful. No arm flexes or photos of flexing men in the logo.
Subtly including water is a must. But again subtly, not the main focus.
Rustic and countryside "feel" is preferred but not necessary.
"CFPC" and CrossFit "PC" is what we'd like the focus of the logo to be.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Oct 16, 2015
A good starting point is making the Bumper plates more realistic, and the arm better dimensions or a better representation of an arm.