Name On Logo: Molly's Bakeovers
Our Slogan
one smart cookies=
What we do
Makeovers of the traditional cookie, to make them healthier, tastier, and free of the most common allergens - no gluten, dairy, egg, peanuts, or soy.
Industry: Manufacturing & Wholesale
Things to communicate through the design
1. Homemade, not mass produced, no preservatives
2. Fun, guiltless treat that is actually good for you
3. Safe, allergen free for all to enjoy
The target audience
Families, kids, mom's or dad's, anyone who has a sweet tooth but either wants to eat healthier or has to eat healthier/allergen free
We like these fonts, colors and style
Please see below of three ideas that we love - two more whimsical and the third more colorful.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Mar 12, 2015
PLEASE SEE THE "LOGO EXAMPLES" FILE WE UPLOADED.
THESE ARE ALL LOGOS WE REALLY LIKE THE FEEL OF- DELICATE OR SIMPLE ILLUSTRATIONS.
*Can you create some kind of SIMPLE illustration - line drawing, not filled in or shaded in so that it does not compete with the letters of "BAKEOVERS". Use the illustration of the mom and 4 kids as a guide but we want something lighter, which is why we are thinking just line drawings of the heads or silhouettes - something simple so that we can use the colorful block letters. We are thinking no shading.
We think it's critical to have a logo that underscores this is a line created by a mom in order to connect with buyers, namely other moms or dads who will be looking for treats for their kids that they can feel good about giving them.
Some kind of illustration that connects the cookies back to the founder Think 1950s influence but modern feel.
Not too busy but something that again connects buyers to the storyline behind our brand, which is a mom making delicious, healthier cookies for her kids to eat that were also free of allergens - the snack that'll love you back! These sentiments help build trust in the brand - not another factory line of cookies churning out junk for kids.
Our cookies are free of sugar, butter, flour, eggs, nuts, soy, not to include this in the logo but to give you a better feel for our line.
Please feel free to ask any questions.
Thanks!
