Name On Logo: LaCana
Our Slogan
Productos Con Causa
What we do
LaCana is a women's swimsuits and beach accessories (bathing suits, purses, clothing, etc.) made from inside Mexico´s´women prisons. Each product will raise money for women non-profit organizations working in different parts of Mexico. Its a business made by women, with products made from women and it targets women around the world.
Industry: Beauty
Things to communicate through the design
1. From women in prison to women around the world
2. Class and elegance
3. A women empowered company
The target audience
Women around the world that love a fancy hand made bathing suit, purse, etc. Women that feel the joy of helping others. Women that have money to buy a nice bathing suit and that take care of their bodies, and like to look good. Its an elegant high class swimsuit collection.
We like these fonts, colors and style
We would really like something classy and simple. Something that demonstrates that its a women's company, that its made from prison, and that its for women. LaCana in slang spanish means "The Prison". Pink always speaks women, bot we don't want something to girly girl because its prison fabric made stuff. The logo has to be a women power kind of feeling logo.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television)
