Name On Logo: Undisputed CrossFit
Our Slogan
Sprit de Corps
What we do
CrossFit classes for ages 18-65 male and female form beginner to advanced levels in fitness.
Industry: Sports & Recreation
Things to communicate through the design
1. Motivation
2. Camaraderie
3. Acomplishment
The target audience
18-65 female and male upper middle class, busy-scheduled people in the city of Castle Hills TX. College educated, concerned about their health and looking for a place to reach their fitness goals and at the same time build camaraderie in a healthy competitive environment.
We like these fonts, colors and style
Rugged, distressed, industrial, urban-modern,
Colors: royal blue, black, red and gold.
The CrossFit could be all upper case or also lower and upper but the C and F have to be always upper case. The word CrossFit can be of any color but the F has to always be royal blue and stand out.
Our main coach has a background in professional boxing where he was a two time world champion and would like to have elements of that sport subtly reflected (champion silhouette with arms raised or glove); these elements could be featured inside the font of any of the words or just in the F letter.
The word "undisputed" has to show the hard struggles, drama and sacrifice to become undisputed!! a stage highlight from the bottom would be a cool element.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Nov 13, 2014
Instead of Sprit De Corps its ESPRIT DE CORPS
Thank you
