Name On Logo: PDHengineer
Our Slogan
Reward Tokens
What we do
We sell continuing education products to professionals and need a logo for our new "Reward Tokens" loyalty program. The logo will be used on web pages as the graphical representation of the program so it should scale to about a 200 - 250 px size without loss of legibility.
Presentation should be professional in nature, although dynamic in appearance. The logo should be set to appear on a while background.
The program awards "Reward Tokens" for each purchase that can be redeemed for normal products from our regular catalog. This is similar to an airlines rewards miles loyalty program.
The text for the logo will be "PDHengineer Reward Tokens". -- Note capitalization of PDHengineer . If the design is such that the text is not required to convey the message, that would also be acceptable.
Industry: Education
Things to communicate through the design
1. Added Value
2. Professionalism
3. Quality
The target audience
Well-educated engineering professionals, generally ages 35+ who are somewhat conservative in nature. The logo should be dynamic without sacrificing professionalism. This program is designed to add value to a quality product, similar to an airline rewards program
We like these fonts, colors and style
This will be used on web pages and emails. We will need a high-quality, high resolution graphic that can scale to approximately 200 px in heighth without loss of readability. The text is optional
Our design will be used on
(Web)
