LogoMyWay
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Eagle Motorcycle Rentals Logo Design Contest
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Design Contest Brief

Views 2293
Company Name: Eagle Motorcycle Rentals
Our Slogan
Feel the Freedom
What We Do
We rent Harley Davidson motorcycles, no other brand. We also sell the accessories(jackets t shirts, leathers, memorabilia, etc). We offer self guided and guided tours throughout South western USA. Prime areas are Arizona; (As our locations are in Arizona all tours originate from AZ), Utah, Nevada, New Mexico, and eastern California. We sell the emotion of American Freedom, independence and culture. Our customers experience America as they ride the true American brand, Harley Davidson. They will experience passion, purpose, and freedom.
Industry: Travel & Hospitality

Things to Communicate Through Our Design
1. An Eagle with wings spread as in flight(powerful, free, and independant)
2. implied harley davidson through first glance
3. Freedom

Target Audience
As we are in the motorcycle tourism industry our target markets are primarily over 40, travelers, local renters that want to go on the big trip, middle age honeymooners and of course foreigners looking to experience America. We sell all the accessories needed to tale the big trip including memorabilia of the adventure. We are located a couple of hours from the Grand Canyon so many of our customers want to see this on a harley. We only rent Harleys, Americas brand.

We Like These Designs (fonts, colors, style)
We are thinking about an Eagle with spread wings carrying a forged steel Plate(raised square letters such the ford tough commercial) with a second plate hanging below stating Motorcycle rentals. The idea to to mimic some of the shapes of Harley Davidson's logs(without TM infringement) to draw the attention while identifying our company. Eagles are our image and need to be the center of our brand. As we identify a free spirit, we like it in flight somehow. We like some lettering to be in script style and some to be bold and sqaure.

Our Design Will Be Used On
Web,  Print Media,  Billboards & Signs,  Mugs & Tshirts 

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