Name On Logo: Get Vertical
Our Slogan
National Get Vertical Day
What we do
National Get Vertical Day is an official resolution being presented before Congress later this summer, an effort sponsored by the National Association of Chronic Disease Directors (our organization) and US Rep. Sanford Bishop (GA). The resolution seeks to decrease sedentary behavior in the US workplace.
Industry: Non-Profit
Things to communicate through the design
1. Active
2. Healthy
3. Strong
The target audience
This is a national resolution being presented before the US House of Representatives, so it must be highly professional in nature.
We like these fonts, colors and style
1) We'd like to see designs with and without the words "National Get Vertical Day" incorporated in the design.
2) We'd like to maybe see a VERY subtle connection to our organization's logo (see attached) to allow greater "acceptance" by other organizations – yet having some connection to our organization. Perhaps consider incorporating the center of our logo (the man/person) – maybe shooting UP out of our logo or simply with an extended body in the form of an upward arrow?? We're open to designs not directly correlating with the style of our logo as well.
3) Color: try using navy and green like NACDD logo – but also fine to incorporate/ use other strong colors such as red and royal blue.
Colors appear distorted in uploaded image.
Colors are:
Blue R0G86B150
Green R8G170B78
4) Look at other national fitness campaigns like "Let's Move!" for inspiration
Our design will be used on
(Web) (Print Media) (Television)
