Name On Logo: The Diner
Our Slogan
A Middlebury Classic
What we do
Our downtown diner serves classic american diner fare at a reasonable price. We utilize local and fresh ingredients whenever possible to maximize the quality of our food.
Industry: Restaurant
Things to communicate through the design
1. friendly and comfortable
2. open for everyone regardless of demographic
3. good quality comfort food-nothing fancy
The target audience
everyone from 90 yr old couples on social security to business men on their lunch break. This place appeals to EVERYONE
We like these fonts, colors and style
needs to be red -with other colors as an option. We are open to style, but definitely nothing fancy -the name needs to be large and easily legible by drive-by traffic. It would be nice to have some sort of icon, animal, symbol, etc incorporated somehow. And it doesn't HAVE to incorporate the slogan -we would like to see it both ways. We would like it to be retro as well.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)