Name On Logo: Waypoint Investment Group of Wells Fargo Advisors
Our Slogan
No Slogan
What we do
Waypoint Investment Group provides investment management services for affluent families, foundations, corporations & endowments. We help clients plan, protect, manage and transition their wealth using a disciplined protocal, adherence to checklists and proven investment strategies. Clients' progress toward their specific goals are constantly monitored, regularly reported, and can be amended as client's objectives change.
Industry: Financial & Insurance
Things to communicate through the design
1. Trust
2. Experience
3. Capability
The target audience
Audience is generally individuals who have accumulated a degree of wealth and/or oversee such wealth for others. Services are appropriate for educated business owners, professionals, and high net-worth families who prefer to enjoy their lives while entrusting management of their investment funds to others they trust. Target audience also includes pools of funds that are managed by committee, such as endowments, foundations, trusts, retirement funds and corporate assets.
We like these fonts, colors and style
Colors could be black/white, blue, gray. They cannot be the same colors as Wells Fargo Advisors logo, which you can find online.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
Additional Info Added Apr 10, 2014
We would like the logo to express helping clients navigate their way to financial success. We intend for the name Waypoint to signify the direction or steps in the journey.
"Navigating your way to financial success."
