Name On Logo: inFit
Our Slogan
Pole • Aerial • Dance
What we do
We are a dance fitness studio that offers pole dancing, aerial arts, and dance fitness classes such as zumba, ballet, and burlesque.
Industry: Sports & Recreation
Things to communicate through the design
1. Feminine Beauty
2. Movement
3. Fitness
The target audience
Target audience is Women from age 18 - 45. Some older women who are young at heart and active. Our studio teaches dance fitness classes with a focus on pole dancing and Aerial circus arts for fitness. Income level is mid to upper range.
We like these fonts, colors and style
Main theme colors are black, white and grays, with potential subtle accents of pink and/or red (but not mandatory).
We're looking for a sexy, girly, rock n' roll type logo. It should be easy to read, feminine and elegant.
We have a Pinterest board of logos we like at
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Also reference the following picture for rock/metal band logos:
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Some fonts we like are: circus ornate, rock band logo fonts (no blatant copies please), vintage automotive (think 50s/60s car retro), and script.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added Feb 24, 2014
we retract our original criteria of keeping the "F" in upper case. It can be stylized in any way for the logo, and we do like it when the "F" stands out from the other letters.
we'd like to add that we like elements of rock n' roll logos, like something you'd see on a concert shirt and in band logos.
Reference this image collage -->
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