Name On Logo: United Hostels
Our Slogan
No Slogan
What we do
This is the first hostel in a new European-based hostel chain. This hostel will be modern, with lots of common space with a combination of dorm rooms and private rooms. It will be more like a boutique hotel in design style but will still have all the character and emphasis on social interaction that hostels are known for.
Industry: Travel & Hospitality
Things to communicate through the design
1. fashion forward but not trendy
2. a place travellers will find compelling to visit
3. exciting
The target audience
The target audience is 21-34, in college or just graduated, international travelers but mostly European, Australian and American. These travellers may be on a weekend outing or travelling 2 weeks or more. They are seeking a central location, clean, safe, fun but budget accommodation. They their days touring/sightseeing and nights partying. Want a location with character but with all the modern amenities.
We like these fonts, colors and style
we are open on this, but don't want the font to be too trendy or so stylized it would be hard to read on a marquee or by someone without English as a first language.
Our design will be used on
(Web) (Billboards & Signs)
