Name On Logo: The Sherman Group
Our Slogan
Representing Sellers and Buyers of Businesses
What we do
We broker the sale and purchase of small businesses such as gas stations, convenience stores, beer distributors, laundromats, bars, dry cleaners, etc. We also do some related consulting work. Our target market includes a lot of uneducated people that are looking for simple straightforward dealings with us.
Industry: Consulting
Things to communicate through the design
1. Integrity/Trust
2. Service
3. Professionalism
The target audience
Almost exclusively men; age range from 21 to 75; residing in the "tri-state" area (Southeastern Pennsylvania, New Jersey, and Delaware); small business owners; most sellers are American; most buyers are other ethnicities - Indian, Asian (mostly Korean), Russian, etc.
We like these fonts, colors and style
colors: combination of blue, light gray, and either dark gray or black; or maybe green instead of blue. I've attached a file with a sample logo with colors we like. It's only attached for colors - nothing else. I can provide a few other samples if you want. We will use the logo primarily for business cards, so if you can provide a business card layout as well if we choose your logo, that would be great. It will also be used for our website and for letterhead.
Our design will be used on
(Web) (Print Media)
