Name On Logo: by Jacquilyne
Our Slogan
No Slogan
What we do
I make homemade cakes, biscuits and chocolate truffles from scratch and made to order. See attached pic for an eg of my red velvet.
The cakes have a traditional basis with a modern edge.
I don't do traditional iced wedding cakes. I make things for birthdays, morning teas, high teas etc. Cakes that your Mum or Grandma can make but have got lost in the macaroon invasion.
Industry: Retail
Things to communicate through the design
1. high quality
2. specialised
3. professionally homemade
The target audience
Personal assistants in offices organising birthday celebrations.
Mum's with young children that need a cake for a birthday celebration.
People who enjoy eating cake.
People organising a wedding and want personalised cookies for guests.
Magnolia Bakery in New York is my inspiration.
We like these fonts, colors and style
I'm torn between a clean fine line font and a curly one - mainly because the curly font accentuates the y's in the name and the symmetry looks good.
However the unusual spelling of my name may be better with a simpler font.
It's important to note that I'm not looking for a bright pink cupcake theme.
I've attached a Kate Spade Christmas Tag that I like the look of and have used as inspiration.
Our design will be used on
(Web) (Print Media)
