Name On Logo: SM Cheer and Dance
Our Slogan
No Slogan
What we do
This exciting sport combines the skills of gymnastics, dance and acrobatics. With group and individual tumbling, dance, cheering and stunts, cheerleading is the perfect sport for any athlete!
We strive to provide an atmosphere of confidence and self motivation for athletes of all ability levels. From recreational squads to internationally traveling competition squads, we believe any athlete can find a home in our club.
Industry: Sports & Recreation
Things to communicate through the design
1. Energy
2. Modern
3. Strength
The target audience
Parents with 5-17 year old children (male and female) who would like their child in an athletic team sport.
18-30+ year olds (female and male) interested in pursuing athletics in a performance or competitive team sport.
We recognize all income levels, educational backgrounds, etc. We also work with special needs athletes with physical and mental disabilities.
Cheerleading is a melting pot for social, religious, and cultural backgrounds that we want to respect.
We like these fonts, colors and style
Logo needs to include Metallic Dark Grey, Hot Pink, and Royal Blue.
Possible fonts are Magneto, FG Jasmine, ITC Viner Hand (all from myfonts.com)
We would like the SM separated from Cheer and Dance so the graphic could be used with just the SM lettering. Cheer and dance should be in font that can be easily removed or added to main logo design.
Our teams have themes of Celestial (Starz, Cometz, Rocketz, Galaxy)
Fire (Backdraft, Flickr, Sparks, Inferno...)
Weather (Storm, Lighting, Galeforce...)
So possibly something to do with a Supernova graphic or a Fire/Lightening Ball to include all three? (Cosmic, Fire, Weather)
Needs to be mature, inviting, and sporty. We want to grab the attention of the kids and parents, but our apparel line needs to be able to be worn by all, especially our 14 year old and over athletes.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
