Name On Logo: WHO AM I?
Our Slogan
ID PRODUCTS
What we do
CAMPAIN : ID BRACELETS. OUR TARGET AUDIENCE ARE 30-60 YEARS OLD ATHLETIC PEOPLE, WHO CARE ABOUT SECURITY DURING THEIR SPORT ACTIVITIES AND WHO WANT TO COMMUNICATE THEIR SENSE OF BELONGING TO A SPECIFIC SPORT GROUP.
WHAT WE DO: WE CONCEIVE PRODUCTS FOR PERSONAL IDENTIFICATION SPECIFICALLY FOR THE SPORT COMMUNITY.
NOTE: THE LOGO WILL BE PRINTED ON LARGE BANNERS AND ON REALLY SMALL ITEMS. WE WANT IT SIMPLE BUT IN HIGH RESOLUTION.
Industry: Sports & Recreation
Things to communicate through the design
1. SPORTIVE, DYNAMIC, AND PERFORMANCE
2. CLIENT EMERGENCY CONTACT AND MEDICAL INFORMATION/
3. SIMPLE BUT SHOWING PRIDE OF SPORT'S WORLD
The target audience
OUR TARGET AUDIENCE ARE 30-60 YEARS OLD ATHLETIC PEOPLE, WHO CARE ABOUT SECURITY DURING THEIR SPORT ACTIVITIES AND WHO WANT TO COMMUNICATE THEIR SENSE OF BELONGING TO A SPECIFIC SPORT GROUP.
We like these fonts, colors and style
COLORS: GREY, CHARCOIL, RED, BLACK AND WHITE MAYBE ORANGE.
WE WANT TO SEE EXAMPLES WITH A QUESTION MARK
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Aug 14, 2013
THINK ABOUT THE MARATHON RUNNERS, MOUNTAIN BIKERS, CLIMBERS, AND ALL THE ATHLETES THAT NEED AN IDENTIFICATION ON THEM IF THEY HAVE TROUBLES. CHOOSE A KIND OF TYPO THAT WILL SUIT ALL OF THEM.
We want a DYNAMIC logo with MOVEMENT, with a SPORTS/ELEGANT look. The letters/ typography need to express movement, you can make them ITALIC for example. THE LOGO WILL BE PRINTED ON REALLY SMALL ITEMS, SO PLEASE MAKE SURE THE TYPO IS EASY TO READ.
THINK 3D NOT ONLY 2D, AND MAKE MOVEMENT EFFECTS.
We need not only text, but an image/symbol that represents the company + the name (Who Am I). Please add the "ID PRODUCTS" on the logo, but make it optional. We will not write "ID PRODUCTS" on all items or banners. Please make it easy to remove or put back.
We will sell items on french countries. The word AMI means friend. So please find a way to make the I letter different than the AM. For example: make it on another color, change the color of the dot, or make it bigger/different.
PLEASE TRY TO MAKE A LOGO IMAGE/SYMBOL WITH: ID?
THE ID PART IS REALLY IMPORTANT FOR US, MAKE IT PRESENT ON THE LOGO SYMBOL. IT NEEDS TO HELP PEOPLE KNOW THAT IT IS AN ID PRODUCT, AND MAKE THEM LOOK THE INFO TO HELP THE ATHLETE IS IT IS IN TROUBLE.
THE LOGO NEEDS TO PLEASE TO SPORTIVE PEOPLE BETWEEN 30 AND 55 YEARS OLD.
THANK YOU VERY MUCH!
