Name On Logo: ComplexionPerfexion
Our Slogan
Aesthetic Dermatology Services
What we do
We provide aesthetic dermatology services including laser services, injectables such as Botox and Juvederm, and chemical peels to treat skin conditions including wrinkles, sun damage, volume loss, excess hair, facial redness and acne. All services are provided by a uniquely qualified Nurse Practitioner who has the licensing capability to diagnose and treat (prescribe) skin conditions. The services are rendered in an historic building.
Industry: Beauty
Things to communicate through the design
1. Highly Professional Service
2. Upscale meets friendly
3. Medical meets beauty
The target audience
Professional working women between the ages of 35 and 65.
We like these fonts, colors and style
Currently my company name is written as one word, ComplexionPerfexion. I like this idea but am open to separating out the words. Perfexion is intentionally spelled with an "x". I am open to using all lower case letters as well. I am open to stacking the words and having some play on the "x"s to emphasize how I chose to spell the name. I would avoid using cursive writing because too often it does not stand out and may not be quickly legible, besides it is over done in the medspa industry. There is no particular font, just simple and easy to read and one that reflects the other themes mentioned above. Simple and elegant is preferred. The color I painted the office is Benjamin Moore Nantucket Fog, which is a grey/blue/lavendar shade. I would love to match up that color on the logo. I currently have a sillouette of eyes/nose/lips that I bought from stock on another website - I was copied by a competitor in town, so although I obviously like the image, I must get away from it. I will try to post it below.
Our design will be used on
(Web) (Print Media) (Billboards & Signs)
Additional Info Added Jun 10, 2013
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Please do not allow my criteria to hinder the creative process.
