Name On Logo: Survivalist Mind
Our Slogan
Survival is a Mindset
What we do
This organization enlightens people about how to survive on their own - to be independent and not depend on the government for food or their welfare. The organization teaches about how to survive with very minimal items, what is really priority in your life and that this is a mindset - this doesn't happen overnight. The site teaches you how to be on your own and how you can be prepared for the worst case scenarios.
[Login to view URL]
Industry: Miscellaneous
Things to communicate through the design
1. Survivalist
2. Prepping
3. It's a Mindset
The target audience
Conservatives, patriots...those who are not looking to be dependent on others. Most people would be young adults, or those who have served in the military, those who care for freedom in the US and do not desire the government to impose on their own rights/freedoms.
We like these fonts, colors and style
Earth tones
Red
Blue
Grey
Army like colors, or patriotic colors...
This needs to be very bold and strong.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television) (Mugs & Tshirts)
Additional Info Added May 8, 2013
There are four elements to survival Water, Food, Shelter and Security if you can encompass those into the design.