Name On Logo: ExecuPRO CEO
Our Slogan
It doesnt have to be lonely at the top.
What we do
What We Do: We facilitate peer support groups for small business CEOs/Owners/Presidents. We bring non-competing businesses together monthly to discuss problems and best practices, utilizing the collective wisdom of the group members.
...
Industry Type: Peer Advisory Boards, Business Coaching and Consulting.
Our Target Audience:
Small business owners, CEOs, Presidents, and Executives
Possible positioning statements:
Leverage Other Business Owners for Real-World Solutions
Learn to Love Your Business
Drive Your Business with Peer Advice and Coaching
Align Your Business Plans to Meet Your Personal Goals
Change perspective. Improve business. Enjoy life.
Driving Success. Balancing Life.
Better Business. Richer Life.
Industry: Consulting
Things to communicate through the design
1. Business Expertise
2. Exclusive Membership
3. Isolation Reduction
The target audience
Members tend to be primarily Male in their 40s, 50s, or 60s who own or run a small to medium size business. They tend to be educated and have strong opinions, but more importantly, are extremely driven, are problem solvers, are smart to enough to know they cant do it alone, and would like a professional sounding board.
We like these fonts, colors and style
stylistic
convey action
sophisticated
professional
Not sure what colors scheme is right for us, but will give daily feedback as it becomes more clear. I am attaching some of our competitors logos for a point of reference.
See the following websites:
ceofocus.com
thegrowthcoach.com
thealternativeboard.com
theinnercircle.com
Our design will be used on
(Web) (Print Media)
Additional Info Added Mar 1, 2010
Hello everyone.
I want to thank you for the terrific designs that are coming in for this project.
Through the process I have discovered 4 important design criteria that I like.
1) I like the graphic design to the left of the Text opposed to centering the text over the artwork. Make sense?
2) There should be a space between ExecuPRO and CEO
3) I'm liking the colors blue/black/red.
4) Updating the positioning statement/slogan to simply.... Driving Success (please make sure it's big enough to read).
5) I'm liking rotating the "CEO" text vertically. Please give me a few versions like that.
Thanks.
