Name On Logo: American Investment Strategies
Our Slogan
No Slogan
What we do
American Investment Strategies (AIS) is a national insurance marketing organization dedicated to recruiting, servicing, and supporting the best senior market insurance agents in the United States.
Our goal is to grow our agents’ businesses by providing the best products, market knowledge, valuable resources, and highest compensation.
Industry: Financial & Insurance
Things to communicate through the design
1. Growth
2. Success
3. Confidence
The target audience
Insurance sales agents and agency managers. Male and female 20 - 50 years old.
We like these fonts, colors and style
Given the name, the American theme is obvious. The current website,
[Login to view URL] shows the direction our in-house designer was heading. (feel free to visit) The website will update once a new logo is chosen.
The 3 long words in the name posed a challenge for a clean uncluttered logo. We are not opposed to using the acronym AIS in addition to the words "American Investment Strategies" if it remains clean.
The American flag has been a focal point, however, we are open to any ideas. We are trying to strike a happy medium between looking too "traditional" as the name would suggest and losing identity because we are too eclectic.
I believe the American theme dictates color. We are not married to any particular fonts.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
Additional Info Added Feb 28, 2010
2 HOURS TO GO TO. We appreciate all the designs and creativity.
We will consider any new designs up until the last minute. We will take all the designs we like and make the final decision immediately during our marketing meeting this week.
