Name On Logo: Pro Way Development
Our Slogan
Developing people for business success
What we do
Pro Way Development is a human resources consulting and training company.
We help people hire, manage and motivate employees, increase productivity and decrease costs.
We provide management consulting in the field of human resources and training and development.
We conduct training seminars and classes.
We provide advice and help to companies to manage their employees.
We help companies close the gap between today's talent capability and the people you will need to successfully meet tomorrow's business strategy.
Industry: Consulting
Things to communicate through the design
1. Professional but not intimidating
2. Tailored solutions
3. Experienced yet approachable
The target audience
Senior HR professionals
CEO
CFO
Owners of midsized companies
We like these fonts, colors and style
Clean, simple, no frilly add-ons
Not feminine
Like strong colors - dark red/burgundy and blues, maybe dark green
Corporate, but not too hard looking.
Serious and professional yet approachable.
Our design will be used on
(Web) (Print Media)
Additional Info Added Mar 5, 2013
Here is feedback on these initial designs
For all:
• Must include tagline
• Must have more proportion among the three words (don’t make “Development” too small)
• Not red and blue
• Consider other darker, richer colors
• Must have white background
3
Make tagline larger
11
Please provide color options (not red and blue)
Use darker, richer colors, such as dark purple, slate blue, maybe gray
Don’t make “Development” that small, it must be more in proportion with the “Pro Way”
Add tagline
12
Please show in combination of colors, not the same color for the whole logo
Remove the ball at the top of the check mark
13
We like check mark idea, but not the fonts
8 – 10
Please make three words more proportional (see comment for 11)
Please show in other darker colors
Consider changing colors so they are not like the American flag. Consider dark purple and slate blue.
