Name On Logo: Sleeping Bear Resort
Our Slogan
No Slogan
What we do
We are a lakefront resort in northern Michigan. We are located on 450 feet of lake frontage on a quiet 40 acre undeveloped "no wake" lake with wildlife such as eagles and loons. We have six two-bedroom cabins, a 5 bedroom log home and a 6 bedroom home and are open year round. We offer weekly rentals during the summer months and we try to stick with 2 night minimums during the fall, winter and spring seasons.
Industry: Travel & Hospitality
Things to communicate through the design
1. Beautiful setting
2. Lake, wildlife, wooded surroundings
3. Friendly hosts
The target audience
Summertime - Families looking for a vacation getaway with lots to do and see. Family reunions and large group get togethers.
Fall - Empty Nesters (color tour, winery tours, scenic tours) and hunters.
Winter - Outdoor enthusiasts (XC skiers, downhill skiers, snowmobilers)
Spring - Fishing enthusiasts
We like these fonts, colors and style
The logo could incorporate things like Pine trees, sunset, inland lake, hills, a loon or maybe a bear or bear paw (footprint). The logo should not be modern but portray a pristine lakefront or wooded setting. The cabins and homes are all upscale with lots of knotty pine on the inside. The exteriors are mostly logs.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
