Name On Logo: 411US.info
Our Slogan
Information. Around the Corner. Around the World.(SM)
What we do
A website to find information you need every day.
Industry: Internet
Things to communicate through the design
1. Fast, easy way to get information
2. Local and National
3. It’s .info! (not .com)
The target audience
Everyone who needs to get information every day, quickly. Everyone from Internet power users to Internet newbies. (Students to techs to executives to travelers to housewives to seniors)
A wealth of information. To get to, find, retrieve – fast!
We like these fonts, colors and style
Orange and grey are our primary colors, but we are open to other colors.
Our orange is PANTONE 1585 C.
Our grey is PANTONE 424 C.
Keep in mind, we will need to use the new logo with:
411US.info
411Charlotte.info
411NY.info
411Dallas.info
And 400+ others
Also, keep in mind there are “411” competitors out there for us – such as “411US.com”, “411Charlotte.com” etc. are all competitors, who water down our brand, ability of users to remember our 411US.info or 411Charlotte.info, etc. The “.info” is very important.
(It’s info, not com!)
Always will be 411___.info . “411US.info” is a little hard to catch, remember.
We need to be able to pull in different city names for certain zip codes. Example:
Main domain:
[Login to view URL] - Text at top says 411US.info. When you insert a zip code in or around a medium to large city the top text changes:
[Login to view URL] It now reads 411Chicago.info.
So, we must have blank room to insert text (“US”, “Chicago”, “Dallas”, etc.) between the two parts of the logo
Our design will be used on
(Web) (Print Media) (Billboards & Signs)
