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Company Name: Yama
What We Do: Athletic and Active Lifestyle Clothing. "Yama" means "mountains" in Japanese. Our company is based in and inspired by the Colorado Rocky Mountains, and our active, authentic living.
Industry Type: Sports & Recreation
Top Three Things to Communicate Through Our Logo Design:
#1 recognizable brand/graphic on clothing items
#2 active, movement
#3 healthy living
Our Target Audience:
The target audience includes mostly women, with a future expansion into men's athletic wear as well. For yoga enthusiasts, tennis, golf, lacrosse, runners, soccer players...all those with healthy living as a priority.
We Like These Designs. (fonts, colors, style):
We are interested in graphic/logo that can change color, as well as a simple graphic for clothing and brand recognition. Typically, like clean lines, contemporary look.
Our Design Will Be Used On:
Web, Print Media, Mugs & Tshirts