Prize Amount

$200 Prize

Entries

18 Entries

Contest ending time

Ended

Karetas Brewing Logo Design Contest
Name On Logo: Karetas Brewing
Our Slogan
Great beer helping good people.
What we do
Karetas Brewing is a high-end craft beer company that sells beers named after Catholic Saints like St Michael, St Paul, St Ignatius. 10% of profits of each beer type are donated to a related charity types (Veterans, Hungry, Women, Children). Karetas comes from the Latin word Caritas, which means Charity, Compassion, Mercy. While its fine for people to figure out that its a Catholic beer company, we want people to drink our beer because its amazing (regardless of what they believe or don't believe), so the logo doesn't have to appear Christian. If it does, it should be subtle and respectful.
Industry: Retail

Things to communicate through the design
1. High quality
2. Charity
3. Edgy

The target audience
Target audience is a combination of edgy non-religious craft beer drinkers, high-end wine consumers (trying out high-end beer), and the broader 1 billion Catholics. Drinkers are likely mid-20s to mid-50s, usually male, but hoping to attract more females with this concept.

We like these fonts, colors and style
I loaded a very simple logo created using an online site. I also loaded the company name in the Lumin font, which I really like and could see going on a t-shirt by itself. I'm open to any ideas that are edgy but still respectful of the the Catholic faith. Given that all beers will be named after Saints (first beer is called Archangel (people may not know its St Michael), maybe theres a logo/image that feels like Saints without being overly religious.

Our design will be used on
(Web)  (Print Media)  (Mugs & Tshirts) 

Additional Info Added Feb 9, 2016
The logo could include a literal or even abstract image of a monk, saint, crusader, etc.

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