Name On Logo: Helio
Our Slogan
Media
What we do
Helio Media is an online, business-to-business, advertising sales platform connecting media buyers with sellers and suppliers of varying advertising mediums including television, radio, print and outdoor billboard advertising.
The platform is accessible on any connected device or computer and will market through professional social media platforms like LinkedIn.
Industry: Media
Things to communicate through the design
1. Quality
2. Professionalism
3. Creativity
The target audience
Decision makers within consumer facing companies of all sizes, from small business and franchises to big business such as coca-cola and qantas.
Decision makers are typically business owners, senior execs or directors of the business.
Buyers will typically have a good eye for quality design and polished branding. It is important the logo reflects this
We like these fonts, colors and style
Helio relates to the greek for the Sun, which could feature within the logo or inspire the logo shape or colour.
The word 'helio' should be comparitively dominant to the word 'media' which can probably be considered as a tagline for design purposes.
Helio Media is a subsidiary of MediaSeed - its logo is attached. Some alignment here would be good, maybe use of the orange gradient.
There will be instances where just the word 'helio' will be used so font consideration very important. Likewise any design graphic may also be used in isolation (think apple logo). It will mostly be used online - website, apps, professional social media like LinkedIn.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Television)
Additional Info Added Jan 3, 2016
TO ALL DESIGNERS
** COMPETITION EXTENDED FOR THREE DAYS ONLY**
ONE LAST CHANCE TO SUBMIT NEW DESIGNS, CONCEPTS, IMPROVEMENTS
We have considered and ranked our favourites so far. Please check brief and updates for our evolving comments as the competition has continued.
Many thanks & good luck!