Name On Logo: Dormi
Our Slogan
No Slogan
What we do
Dormi Hostels is an operator of hostels in major American cities. Our goal is to provide affordable, safe, and clean accommodations that are easily accessible to central cities and tourist attractions. It is our mission to both help Americans get opportunities to travel as well as increase affordable options for foreign travelers.
Industry: Travel & Hospitality
Things to communicate through the design
1. Young
2. Hip
3. Social
The target audience
Our target audience are young adults that are both of American and foreign origin.
Age: 18-35
Sex: Male and Female
Location: Properties located in American cities, customers are domestic and International
Income: All that can afford to travel
Occupation: Students, young professionals, other travelers
Interests and Behavior: Adventurous, excited, open-minded
We like these fonts, colors and style
We would like a logo with a clean, sleek, and hip design that is able to be used in all branding.
Considering locations are urban, the logo should not convey country or outdoorsy themes.
Our design will be used on
(Web) (Print Media) (Billboards & Signs) (Mugs & Tshirts)
Additional Info Added Jan 29, 2015
Other words that are helpful in conveying our message:
- Adventurous
- Uninhibited
- Traveling
